A research report that defines the long term benefits of providing good customer service

Customer service — both good and bad — impacts revenue

1. Participants ranked customer service as the #1 factor impacting vendor trust

2. 62% of B2B and 42% of B2C customers purchased more after a good customer service experience

3. 66% of B2B and 52% of B2C customers stopped buying after a bad customer service interaction

4. 88% have been influenced by an online customer service review when making a buying decision

Les mer hos Zendesk: http://www.zendesk.com/resources/customer-service-and-lifetime-customer-value