kurs

“The European market is fundamentally different [from the American] and much more fragmented, with multi-currencies and multi-languages. That is why European revenue management professionals are embracing the idea of a European revenue management model – especially group directors in chains,” says Mr Wilhelm K. Weber from Swiss Hospitality Solutions, newly appointed head of the HSMAI European Academy. Having spent the last ten years in revenue and distribution, among others as director for performance revenue optimisation…

Content In an increasingly globalised and cross-linked world, employees in the hospitality and travel industry are faced with rapid changes in job related requirements. While new job profiles emerge, conventional education is often struggling to keep pace. The European governing body HSMAI (Hospitality Sales and Marketing Association International) is determined to tackle the problem in the field of Revenue Management by offering European certified training courses. Programme description The course comprises 15 one-day modules, in…